Mark Williams Elected to ACCED-I Chair Position

Event Guru Software’s COO, Mark Williams, was elected to his 3rd term as the Chair for the Corporate Advisory Council at the Association of Collegiate and Conference and Events Directors- International.  “It is an honor to be involved with ACCED-I in this leadership position and I look forward to continuing to work hard to help strengthen and grow their corporate membership,” said Mark.  He has been involved with ACCED-I for over 16 years as both an institutional member and a corporate member.  He has outlined a few strategies he plans to implement over the next 12 months:

• Work with ACCED-I leadership to identify different ways to add more value to the corporate membership program through corporate-focused, strategic initiatives that provide additional exposure and opportunities to connect with institutional members
• Coordinate quarterly B2B discussions between corporate members and ACCED-I representatives on topics such as how to get the most out of your membership
• Increase corporate membership enrollment numbers through some targeted marketing campaigns and other promotional activities
• Improve the annual conference experience using information collected during the post-show survey to assist in our assessment and plans for next year

The Association of Collegiate Conference and Events Directors-International consists of over 1,300 campus professionals who design, market, coordinate and plan conferences and special events on the campuses of colleges and universities around the world. Since 1980, ACCED-I has increased the visibility and enhanced the stature of the collegiate conference and events profession.  To learn more about the organization visit www.acced-i.org.